Craft beer adventures and experiences… one pint at a time

Posts tagged ‘MicroBrew Beers’

Belgian Beer 101 – For People who Love People who Love Belgian Beer

Ideas to Help with Holiday Giving…

Every year when holiday season rolls around and I’m browsing my local craft beer aisle for new brews, I watch nervous parents, grandparents, husbands/wives, and other adults aimlessly scanning beer labels in hopes of choosing just the right combination of beers for their loved ones who love Belgian craft beer.

Harried sales clerks are often too busy to repeat their picks to yet another clueless customer whose son/daughter/boyfriend/girlfriend loves specialty beer.  While it’s easy to pick up a six-pack of something local, many are looking for an introduction to Belgian Beer so that they can make informed choices.

Note that beer drinkers are like art lovers or foodies!  There are often style/flavor preferences that differ between friends and family members about their beer preferences: the light beer drinkers who buy whatever is cheapest in the 24 can pack (stop reading now,) those who prefer Belgian beer (this is for you and yours,) those who are American craft beer lovers (see my next blog post,) while some are just getting into the “beer world.”   

For those who love Belgian beer and those who love them, I compiled Belgian Beer 101 – for yourself (if you want to know more) or print out for a loved one who simply isn’t as knowledgeable or passionate about Belgian beer as you are.  (You can thank me when you finally get a delicious gift of good Belgian Beer !)

One point to note – if you or your recipient is into BELGIAN BEER – buy Authentic Belgian!  

Don’t be swayed by a bottle or package of Belgian-style American craft beer (unless you’re really on a budget.)  Belgian imported brews have unique flavors that come through generations of pride, tradition, barrel aging and often wild Belgian (in the air) yeast.  It’s like being transported to Belgium and living the good life!  For me, the
deep richness that comes with my favorite Belgian brews are worth the extra couple of dollars I might spend.  (It might sound snobby, but I like what I like.)

Still stumped?

petrus-aged-red1Create a gift basket or 6 pack of several different Belgian beers:  For starters choose different styles that show the diversity of Belgian beers:

  1. One bottle of Lambic (you probably won’t think it is beer because it tastes more like a fruity champagne-style drink than a “traditional” U.S. style beer.  This is a great choice for anyone who might have to share their gift with someone who “isn’t really into the taste of beer” (we ALL know people who say this!)  Brouwerij  (Brewery) Van Honsebrouck N.V. brews St Louis lambics:  Framboise (French for Raspberry) and Kriek (French for Cherry);
  2. A couple of barrel-aged  brews such as the Brouwerij De Brabandere’s Petrus suite of beers including  Petrus Oude Bruin, Petrus Aged Red (my favorite – it’s deep  amber color and sweet) and Petrus Pale ale.  If you or your recipient are a bit adventurous, you might want to take a look at the combination “Sour Power 6-pack” (it comes with instructions on how to blend the brews to get your perfect taste!);
  3. One bottle each of a Dubbel, a Tripel and a Quad.

This would give you a nice varied six-pack of small (11.2 oz) bottles. If you want to create a basket – 2 or 3 of the larger 25 oz / 750 ml (wine bottle sized) bottles or a large and a couple of small bottles, together with a couple of Belgian beer goblets or flutes that match the brewery (or blank ones) makes a great gift. (I’d choose one of the Brewery De Bradandere’s barrel-aged brews, plus a Dubbel and a Quad for variation.)

Happy holiday season, and please share, like, comment – and let me know if this has helped you with your holiday giving !  If you’d like me to send you a copy by email, send me a note at caroldekkers@gmail.com with the subject Belgian Beer 101.  I’ll also be doing a Craft Beer 101 in the next couple of weeks.  Are you interested?

As the Belgians would say:  à votre santé (to your health) or Proost! (cheers!)

Belgian Beer 101 – Page 1

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Belgian Beer 101 – Page 2

Part 3: Orlando North TTD (Things To Do) – off the beaten (theme park) path…

Want a change of pace from the Orlando area theme park lines, crowds, fantasy and hype?

Why not get off the beaten theme park path and discover some hidden gems a short drive from the big parks?

(This is part 3 of a trilogy of posts – see also Beercation:  Take a look at Orlando North Seminole County FL – a Stones Throw from Theme Parks  and Part-2: Food Worth Going out for — Orlando North Delivers Taste over the top )

Here’s a few notable Seminole County (Orlando North) ideas for your consideration:

Just off of I-4 East of Orlando, the Lake Mary Marriott is a perfect pivot point for both Orlando proper and theme parks and Seminole County towns and villages.  In addition to comfortable rooms, the Lake Mary site boasts incredible food and catering (including craft beer and food pairings for events!)  Here’s a few pics to whet your whistle:

  • CRAFT BEER BAR:  Celery City Craft (craft beer taproom, wine, growlers, bistro) -Sanford, FL

Sanford, FL was originally known as “Celery Capital” based on the celery fields a hundred or so years ago.  Today, Celery City Craft is THE place for a wide choice of over 100 local, US and international beers (draught and bottles) with wine and food available.  Without the pretentiousness of many newfangled “craft beer” boutiques, Celery City is friendly,  down-home and a great place to grab a brew or two and settle in with good food.  Beer flights (sample sizes of multiple brews served on a “paddle”) available.

Make an entire evening out of dinner and live entertainment by  visiting the newly opened Route 46 area – stop for delicious country BBQ (with many sauces!) and then stay for live band entertainment at the outdoor seating area or visit the indoor “saloon” complete with a turn of the century bar.

  • NATURAL ISLAND GETAWAY WITH KAYAKS AND BBQs (in a city neighborhood!)  – Wekiva Island – 1014 Miami Springs Dr, Longwood, FL 32779

Nestled against the Wekiva River, this close to zero carbon footprint recreation area features craft beer (25 local and national craft beer taps + over 100 cans,) wine, foot trucks (Check out Firepit Fridays!), kayak and canoe rentals, boot launch, cabana rentals (weekday and weekends,) event areas (think weddings, receptions, corporate events), a gift shop and weekend entertainment.  Bring the family and friends and spend a lazy day/evening in the wilderness against the natural backdrop of FL cypress, the slow-moving Wekiva River, otters with BBQs available with all cabana.  Check their website (link above) for special events and evening hours. Boat stowage available.

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One word for this craft beer and wine bar (come furniture store by day) – AMBIANCE!  When the sun sets on the fine furniture at Washburn Imports in Sanford, the bar opens and the place comes alive.  Aside from the incredible artistic bar (designed by local artist Blair Sliger,) the beer is fresh and local, the wine exquisite and the decor – well, think about sitting on heavy, expensive, imported wood furniture that eeks of Malaysia or the Philipines.  If I lived closer, this would be my #1 choice for a Friday or Saturday night romantic spot – even if I didn’t have a date!  A must see in Sanford… even if you just stop in for a single nightcap.

  • SOMETHING DIFFERENT WITH FRIENDS – LimoCycle.Com – Sanford, FL

Ever wanted to convince yourself that you are burning calories and improving your health during an evening of bar-hopping?  I’m not a fitness and drinking crazed person, so I always opt for the “no-peddling” seat, but the Limo Cycle is lots of fun and exercise.  Drinks are included with the price (as low as $40 per person) and reservations are accepted.  Tell Steve (the owner) I sent you – he’s a great guy and knows plenty about the local area history.  Options range from 2 hour pub tours, game events to 5 hour birthday party tours.  Whether you’re single, a couple or part of a group that wants to try something different – LimoCycle.com is a good option with lots of available potential stops (Sanford Brewing, Wops Hops Brewing, Celery City Craft, etc.)

Beercation? Take a look at Orlando North/ Seminole County, FL – Within a stone’s throw of theme parks

Quick!  When you think of Orlando, what comes to mind?

For me, it was theme parks, traffic, orange groves and Cape Canaveral – until I took a Beer and Foodie trip to Seminole County courtesy of DoOrlandoNorth.com/Seminole County Tourism, and Paradiseadv.com (thank you to Roseangela Santiago for Orlando North, Seminole County Tourism and Mary Jane Kolassa, Public Relations for setting it up!)

Having toured the local breweries in Seminole county – now I think “BEERCATION:  Seminole County.”

Sidenote:  This is the first of 3 blog posts stemming from the 2 1/2 day FAM trip.  Keep an eye out for additional posts featuring some of the best spots in Seminole County, FL.

First off, what’s going on with Beer in Florida ?

Florida is “home base” to over a hundred craft breweries including the one of the oldest in the nation: Yuengling Bros., several mainstay award-winning breweries (such as Dunedin Brewery, Tampa Bay Brewing Company, and Cigar City Brewing) and many new (less than 2 years old) up-and-coming notables.

Gerard Walen - Beer in FL

Fellow beer blogger and friend, Gerard Walen (who coincidentally was also on this FAM trip,) dmaintains and up-to-date FL brewery map on his BeerInFlorida.com site.  He is the author of Florida Breweries (a great read and a unique gift for anyone who is into craft beer and the stories behind the brewers, owners and the beers they brew!)

Florida is becoming a craft beer haven – especially when weather turns chilly in more northern climes.  Lately, there’s a beer fest or new brewery opening every weekend.  Seminole County is home to half a dozen well-respected breweries and craft beer bars – read on for details.

And, if you’re a fan of “Beer Weeks” (a week-long celebration dedicated to craft beer events) – you’re in luck because Sanford Beer Week is fast approaching: November 15-22, 2016.

Sidenote:  I took Facebook Live videos (you can see them on my timeline Carol Dekkers from Sept 20-23, 2016) but when I converted /uploaded them to You Tube for linking here, they became SILENT (or almost silent) movies.  When I get the link from the Seminole County television coverage (which was at all the locations) – I’ll update this blog posting. Meanwhile, thank you for your understanding!

A few notable Seminole County Breweries:

hourglass-logo

Hourglass Brewing is a 4-year old brewery that has been open at the current location for almost two years. They boast an impressive array of 15-20 innovative brews on tap (I can’t wait for the Cloudberry bottle release!) – all served in proper non-pint-glass glassware – and  a new barrel program (20 bbl foeder.) The tasting room space is wide open (two-story ceilings, lots of open space) and adorned with Star Wars and action figure memorabilia.  Glass doors to the huge bottle release cooler and windows showcasing the brewing areas add to the feeling of openness even when the taproom is crowded for their weekend live music and movies.

Interesting tidbits I found out about during our tour:

  • Head brewer Matt Gemmell started out as a bartender (with a passion and talent for brewing);
  • Marketing director Jeremy Gonzalez is also their label artist with a great talent for fantasy themed graphics;
  • All of the fermenters are named after Muppets characters;
  • The barrel program (new) will feature tequila, rum, gin, and Sauvignon blanc barrels;
  • The brewers like to challenge each other and have brewed batches beers with ingredients ranging from yarrow and cranberry hibiscus to rosemary, paprika and even roasted sheeps head.  The current selection on tap included two sours (yumm!)

My onsite video at Hourglass ended up with poor sound quality, but click on the photo below to open the slide show of brewery pics.  Worth a visit.

fam-trip-hourglass

wops-hops-logo

Oct 22, 2016 marked the 2nd anniversary of Sanford’s first brewery.  Co-owner and brewer Greg (who you’ll often find working the taps in the tasting room) is unabashedly proud of being the “Wop” of Wop’s Hops Brewing Company. Greg is a strong supporter of craft brewing in the area, and helped other breweries in Sanford get started.  Aside from the passion for brewing and supporting charitable community causes, one notable difference about Wop’s Hops is their on site kitchen featuring (thank you!) non-pub style food made on premise by classically trained Chef Jason.  It’s great to see a brewery that also takes pride in the gourmet selections (including a section for 4-legged doggie patrons.)

20160922_142704 20160922_143557 The day I visited, Wops Hops had a number of their own brews on tap ranging from their Peach Cream (one of my favorite peach beers!) and their Golden Stout (both on Nitro) to their Marshmallow Chocolate Peanut Butter Ale (think s’mores!) and IPAs.  In addition, there were several guest taps (which rotate.)

The food was amazing (thank you Chef Jason) and the tasting room was cosy and friendly. Outside is a dog and kid-friendly beer garden area.   A definite stop if you’re looking for good beer in Seminole Country!

While Wops Hops does not yet package bottles or cans for distribution, you can buy a Wops Hops growler filled to go – but with the great food options, why not stay and enjoy the brews on site?

The tasting room and beer garden are open Wed-Sun (see their Facebook page for special holiday hours):

Monday – Tuesday CLOSED
Wednesday 4:00pm – 10:00pm
Thursday – Friday 4:00pm – 12:00am
Saturday 1:00pm – 2:00am
Sunday 11:30am – 9:00pm

Here’s a quick video visit with Greg at Wops Hops Brewing:  (my apologies for the lack of clarity on the menu – it isn’t restricted or blocked out (even though it looks like it!) – that’s the Facebook Live video format…)

red-cypress-logoRed Cypress Brewery just celebrated their first anniversary and in our visit with Ryan Patrick, the owner and CEO, he mentioned that they are serious about increasing their mark on the Florida market with distribution (cans) plus crowlers (32 oz onsite cans filled to order and sealed to go) and growlers.  Current distribution includes Polk, Osceola, Orange, Seminole and Brevard counties (FL.)

The Red Cypress tasting room is smaller than the one at Hourglass, but larger than Wops Hops, kid-friendly (open spaces when it’s not crowded) with ample room for groups.  Food trucks and local delivery are available for food.

Red Cypress is entering into barrel aging with an expansive brewing and aging area behind the tasting room.  On tap the day I visited in late Sept were:

  • Deep Roots (lager like amber)
  • Fruit de la terre (Saison)
  • Spook Hill Pale Ale (named after the optical illusion in Lake Wales)
  • Devils Chair IPA (similar to Two Hearted Ale by Bells Brewing)
  • Death Roll Milk Stout
  • Summer Nights (a hoppy and delicious! peach wheat ale made with 1000 lb of peaches in the batch)

My SILENT video (I have no idea what happened to the audio!  It WAS there when I posted this on FACEBOOK Live!  At least you can see the venue!)  features Ryan Patrick of Red Cypress – definitely worth a visit to this brewery:

bowigens-beer-company

It was refreshing to meet someone as passionate about music (see the guitar in the logo,) innovative ingredients (you have to read their tap list), and the community as Bobby Bowen, co-owner/brewer of Bowigens Beer Company.  (I found it reassuring to find multiple Lyft taxi brochures throughout the tasting room including the front entrance to encourage responsibility and safe rides home for patrons.)

Bowigens is set in a renovated strip mall featuring an outstanding Italian restaurant: Vinzo’s Italian Grill and Pizzeria (the subject of a future blog post) so I could imagine spending long evenings doing my best to pair Italian food with the brews on tap (might take multiple evenings to do this justice!)

The tasting room is similar in size to Wops Hops in Sanford, and equally inviting and cosy.  The brewery is in the back and it’s clear that quality is a big focus as every brew I tasted there was fresh and true to style.  As the final operating brewery on our tour, it was great to note that all four breweries touted friendly service, approachable staff (who were happy to answer questions and provide understandable, non-techie answers – thank you!)

Bowigens is open every day and definitely a solid stop on your beercation in Seminole County.  Hours of operation:
Sunday | 3-10 p.m.
Monday | 5-10 p.m.
Tuesday | 5-10 p.m.
Wednesday | 5-10 p.m.
Thursday | 5-10 p.m.
Friday | 3 p.m. – midnight
Saturday | Noon – midnight

Here’s the on-location silent screen video with Bobby Bowen (my apologies for the lack of sound! but you can see Bobby’s passion in talking about his brewery – you’ve simply got to visit to hear his story first-hand!)

Sanford Brewing was not yet open for business but had anticipated doing so by November 1, 2016. Their seating rivaled that of Hourglass – topping out with capacity just over 150 patrons with live entertainment and a full kitchen in addition to fresh onsite brewed beer.

Check out Sanford Brewing at http://www.sanfordbrewing.com/

Whether you’re looking to round out a theme park/convention trip with some great beer or if you’re in the market for a Beercation that delivers the goods with personality and panache, Seminole County brewers will whet your whistle for more.   Sure, you can still head to a theme park (within a short drive) – but with the breweries I visited, why bother?

Let me know what you think!

Carol

A typical Beery Saturday in Tampa Bay… May 14, 2016

It’s an epic time to be a Floridian with a burgeoning craft beer scene and lots of events going on every weekend.  In fact, it’s been stated that on some weekends, there’s simply TOO MUCH going on, making it hard to choose where to go.

Today is no exception – there are three notable events happening and I’d love to be able to attend all three. Two are charity events and one is an out-of-state brewery event:

1. Barns and Beer Craft Beer Festival – Old McMickey’s Farm, Odessa (just north of Tampa)

**** TICKETS AVAILABLE AT THE DOOR ****barns and beer updated may 14

This is the second craft beer event for the farm (a 501c3 charity) to raise money for their charitable programs including military weddings, children’s camps, and a host of other worthwhile endeavors for the community.

In addition to unlimited tastings, entertainment will be provided by the Black Honkeys (a celebrated local band!) and there will be mechanical bull rides, egg races and more.  Professional brews from around Florida are the focus of the tastings.

I still need a few more VolunBEERs (you get in free in exchange for working 1/2 the festival to pour beer, work the gate, etc.) – here’s the link if you’d like to sign up:  http://www.signupgenius.com/go/10c084da5af2caafa7-barns

Tickets available at: https://www.eventbrite.com/e/barns-beer-may-2016-tickets-22499606930

2. St Pete Beach Beer Festival

St pete beachThis is the second charity beer fest this weekend – this one focuses on homebrewers and their wares plus local breweries in the bay area.  A growing community festival worth checking out if you’re close to the beach.

Tickets available at: https://www.eventbrite.com/e/st-pete-beach-beer-festival-tickets-24607898888

3. Blue Point Toasted Tour

blue point

Blue Point Brewing is bringing their Toasted Tour (based on their flagship brew: Toasted Lager) and will feature entertainment and beer in downtown Tampa at Waterworks Park.

Facebook event page: https://www.facebook.com/events/1154253177946609/ 

General admission – No charge to get in, Blue Point beer available for $5.  – VIP Tickets available (includes beer.) but I couldn’t find a link to the ticketing site.

Enjoy your weekend responsibly!  I hope to see you out and about enjoying the best brews Tampa (and beyond) has to offer.

SLAINTE!

“The Festival” 2015 Florida – Thank you to all VolunBEERs!

Having just returned from the European Beer Bloggers Conference (#EBBC15) in Belgium at the end of August, 2015, I was excited to be coordinating volunteers for “The Festival” presented by the Shelton Brothers in St Petersburg, FL.

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Now in its 4th year, The Festival brings in specialty craft brews coveted by beer geeks everywhere with a personal presence by some of the world’s finest brewers and brewery representatives for brands imported by the Shelton Brothers. Two of my favorite Belgian breweries,  Brouwerij 3 Fonteinen and Brouwerij Cantillonwere well represented, along with an entire St Petersburg Coliseum full of famous notables from the international, U.S., and local brewing scene.

Sidenote:  If you are purely interested in the array of brews, the brewers, and the breweries involved in the festival (or photos thereof), please visit www.sheltonbrothers.com to see coverage of The 2015 Festival. From my perspective it is  suffice to say that it was one of the most diverse, well-organized, and friendly festivals I’ve ever seen, thanks to the people involved.

After three well-attended sessions this past weekend, I’d like to shout out and give my thanks to a few people who made The Festival so incredible this year.

This post is a tribute…

20151017_231227-1To the thousands of hours invested by Shelton Brothers staff, international brewery reps, and local beer ambassadors whose passion to high quality craft beer made this a once-in-a-lifetime, international event a reality for us in St Petersburg, FL.

Among the locals who stand out are Bob Sylvester, owner and head brewer at St Somewhere Brewing Company in Tarpon Springs, FL and JB Ellis, owner of Mr. Dunderbak’s Craft Biergarten in Tampa whose love of Tampa Bay culminated in The Festival being in St Petersburg this year.  Thank you Bob and JB.

20151017_191436-1Thank you also to Joel and Dan (Shelton Brothers), Jordan DeFrank  and everyone else at Shelton Brothers importers whose efforts brought European, Canadian, Australian, NZ, Japanese and other brewers to The Festival and graced our shores with heaven-sent beverages (or at least they tasted that way!)

Thank you also to my team leads:  Tim Bennett of Armon Events, Robert and Lisa Bandl, and Mike Thompson, head brewer at Brewer’s Tasting Room. I couldn’t have done it without your energy, advice and support.

And, finally, THANK YOU! to my army of close to 300 VolunBEERs, whose enthusiasm, flexibility, courtesy and boundless energy went above and beyond to make this year’s festival the best ever.  Hopefully, this is the start of many Shelton Brothers festivals and other notable brewing events in our area!

Sidenote: VolunBEERs are needed to several more upcoming events – please check out our Facebook Page for Carol’s VolunBEERs or our master sign-up page for opportunities to help out!  (Yes, even if you fly in to VolunBEER, we want you!)

Hopefully, this gallery of photos helps to convey a bit of the spirit, friendliness, personality, diversity and vibrancy of our VolunBEER community.  THANK YOU all for your service!

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p.s., This weekend (Oct 24, 2015) in St Petersburg is Keep St Petersburg Local week with a family-friendly Saturday afternoon event called “In The Dip” – I still need Localicious_IN_THE_DIP_FB_CoverVolunBEERs to pour beer!

 

 

Come out and have fun with us!

Tampa Bay Beer Week (#TBBW) Mar 7-15, 2015 – Shortcuts, Fun Events and VolunBEER Opps

tbbw 2015

Throughout the U.S., (and increasingly in other countries as well,) full-scale regional BEER WEEKS are becoming the norm.  With over 3000 operational craft breweries, Beer Weeks are definitely becoming TOURIST DESTINATION WEEKS!

Our local Tampa Bay Beer Week (#TBBW) is imminent (Mar 7-15, 2015) will again be a celebration focused on local Tampa Bay (30+) and Florida breweries (close to 100!) with a few notable anchor festivals on the first and second #TBBW weekends:

All told, if 2015 is anything like years before, you’ll be able to select from close to 300 events on both sides of Tampa Bay (and north and south to Bradenton, Sarasota, Tarpon Springs, Lakeland, and beyond) – visit the #TBBW website for up-to-date listings and  links about 2015 events.

VolunBEER (volunteer) Opportunitiessignup genius

If you’re short on cash or simply want to donate your enthusiasm and energy to making local craft beer events run smoothly (volunteer tasks range by event and can include registration help, checking identification, selling tickets, pouring beer, fetching ice, emptying dump buckets, door security and other jobs,)  you may want to join my VolunBEERs database (simply email your name, email and cell number to me:  caroldekkers at gmail dot com!)

 

What’s New for #TBBW in 2015DIPA TBBW 2015

For the first time ever, the Tampa Bay Beer Week board has commissioned a special beer to commemorate craft beer in Tampa Bay.  Brewed this inaugural year by Cigar City Brewing, the Double IPA (DIPA) is already available by the bottle at Cigar City’s Tampa tasting room, and will be available throughout the bay area at local #TBBW sponsors, bars and establishments (distributed by J.J. Taylor.)

Carol’s Event Recommendations for #TBBW:

  • Sat Mar 7, 2015: Florida Brewers Guild Beerfest (see links above) – Tampa
  • Sun Mar 8, 2015: Best Florida Beer presents Brewers Ball (see links above) – Tampa
  • Wed Mar 11, 2015: TBD. Recommendations to come!
  • Fri Mar 13, 2015:  Friday the 13th!  Recommendations to come!
  • Sat Mar 14, 2015: Hunahpu’s Day – Cigar City Brewing Company (see links above) – sold out! – Tampa
  • Sun Mar 15, 2015:  Recommendations to come!

Drink responsibly – designate a driver to get you and your friends home safely!

Cheers,
Carol

Hey Bartender, Real Women Drink Craft Beer

I love craft beer and the craft beer community – it’s uniquely optimistic, positive, creative, social, family oriented, pet friendly, gender-neutral, and open-minded. On average, craft beer drinkers are upwardly mobile (two-thirds earn over $75K a year, are between 26 and 54, and almost 50% are women.)

Certainly craft beer drinkers are no different from mainstream society: we face challenges with career, jobs, family and finances like everyone else, but one of the best parts about our community is that the quest for great brews, new tastes, loves and life dominate our gatherings!

Unsurprisingly, the craft brewing industry (breweries, brewers, distribution, retailers and bars) is dominated by men, but the latest statistics also show that a staggering 44% of craft beer drinkers nationwide are women!  And bartender, we’re knowledgeable women at that!

Bay Area Barley's Angels

It might come as a surprise to you to know that female craft beer drinkers are regularly “dissed” at craft beer establishments (all the above) by both men and women alike.  By “dissed” I mean disrespected, discounted, and disregarded as if we negligently ended up in craft beer places.

Two years ago when this started happening to me, I chalked it up to my superpowers of invisibility that comes with being an over-40 female with all-my-own-body-parts.  I was so frustrated that I even wrote a blog post about it:  “IWF (Invisible White Female) – The forgotten demographic.”

So, I was a bit surprised to discover,  via a Facebook discussion in a craft beer group, that the issue is widespread among women who are experts in craft beer.  Throughout the country, and across the world, we are often treated as if we don’t have a brain (or rights to be served,) – yet our money spends equally well.  And, even more surprisingly, craft beer men sometimes face similar treatment AND see what we go through.  It’s the beginning of a solidarity movement of sorts, but I digress.

real women craftReal Women Drink Craft Beer…

More women are moving into drinking beer, especially craft brews, at a faster rate than men, and are also becoming home brewers and cicerone trained.

Perhaps our quest for knowledge is because we don’t like to be told what to drink or feel overwhelmed at a craft beer bar.  The intimidation factor from male bartenders asking us “what would you little ladies like to try?” is part of the reason that women’s craft beer groups like Barley’s Angels and Girls Pint Out exist.

So, here’s what happened on Facebook

A friend (female) posted about her experience at a local liquor store.  Within minutes, a handful of responses came in with accounts of disrespect and dismissal by bartenders, clerks and others in the craft beer industry.   While I feel a sense of relief that my earlier findings weren’t personal, it was disheartening to find out just how widespread is the problem.  (And it’s not universal – there are bar owners who DO respect us, and retail outlets that treat us well… it’s unfortunate that there’s even an issue.)

The original post:

This one is for my fellow female fort members: I randomly stopped at ABC Liquors at <xx location> on Sunday just to grab something quick, nothing fancy, and as I was perusing the cooler a jack ass male employee sauntered up to me and said, “It’s quite the intimidating selection, let me help you.” I held back the urge to drop kick him in the chest and tried to politely brush him off but he kept on insisting and when he seemed to disregard my, “yeah, I’ve had that…I’m just gonna grab this Invasion and gose and be on my way..” response to all of his suggestions I finally, somewhat politely, told him to shut the eff up and walked away. Do you ladies get this a lot when you’re beer shopping? It happens on occasion but this bro caught me on a really bad day, so it stands out.

Can you imagine anyone treating a guy this way?  It’s hardly an isolated incident based on 75 comment responses… including:

I usually get shown all the new ciders they just got in. 

Happens to me all the time. I get– what kind of beer do you usually like and I want to say— F-er- I probably know more about beer than you do and I have had all your lame ass stuff here which is why I am looking for so long…..HATE that.

If a dude told me that, I would have laughed. Intimidating. I’ll show you intimidating.

It’s only happened a couple of times to me. Most places around here know me by now though. The last time it happened was at the ABC in <local community>. He was impressed that I knew what a west coast IPA was. Really? Sir, you have no idea who you’re dealing with now so just step aside and let me do my thing.

I’m usually standing there for so long trying to figure out which stand-by to go with or choose the lesser of all the evils. Male clerk described Invasion as “good for someone who likes IPAs but wants something a little ‘less'”. Da fuq does that even mean? And I have pretty good resting bitch face, especially that day. He must not pick up on social cues.

Male or female, no salesperson with half a brain should approach a consumer with such an assumptive attitude. “Can I help you find anything” “What do you have a taste for today” or even “What’s your level of beer knowledge” would be better openers, brah.

I hate the question– well- what type of beer do you normally like? Ummm…. Good beer….??? I am glad this thread was posted because I feel like this happens to me a lot. Maybe I look ‘beer dumb’.

I got it from a chic bartender at some dumb brew house restaurant. The kind where the beers are in categories that they don’t quite meet the expectations of.

My point was I was at a liquor store looking through their selection to FIND what I wanted to buy. I KNEW what I WANTED, as you just said, and I was looking for it. I don’t need someone to approach me and make a comment suggesting that their “intimidating” selection was too much for me to handle. It wouldn’t have annoyed me had he not been a douche bag about it. Yes, employees at liquor stores and bartenders are there to help you make a selection when you need help, but there’s an appropriate, not shitty way to inquire as to whether someone needs help or not.

Omg… Still better than in London UK when a male bartender responded to me when I asked about the cask brews saying “oh… these are much too strong for you … they go up to 7.2%… you’re going to want to try those blond ones at the other end of the bar” When I ordered the 7.2% plum porter he had a female serve it to me. Ugh. Yes, happens here in Tampa too, all the time, that is when I can actually get served. Bartenders are judgmental… And it’s part of why I won’t go to WOB , my invisibility powers are too strong there.

All.the.time. When I have my work shirt on(I work for a distributor) it totally flips the script. Then it’s a different type of attitude. Both are frustrating. It is what it is. The look on their faces when they have been “beer schooled” is and always will be priceless. I’m not a damsel in distress, I’m just trying to decide. Thanks for your concern!

OMG DON’T GET ME STARTED ON FEMALE INVISIBILTY POWERS AT WOB. 15 minutes, FIFTEEN MINUTES and 4 female WOB servers saw right through me one of the first times I went in there. They were eager enough to cash me out, though, and I said “No, thanks, this $10 tip is for Josh who was the one who actually waited on me.”

WOB is the worst for that. Happened to me tonight at xxx Brewery, too, though. Four chicks behind the bar, three people (including me) sitting at the bar. Ten minutes to get acknowledged.

From a male:  I am just being a a-hole all over this thread but as a guy, I have been in some craft beer bars whee I am invisible to wait staff too. It’s not always just a gender thing, just poor service .

It definitely depends on the bar. The female bartenders at WOB locations, in my humble opinion, seem to fit a certain physical stereotype, and typically fawn very obviously over the male customers and have zero craft beer knowledge.

Bottom line of my post <from the original post>it’s annoying when dudes in craft beer establishments/liquor stores automatically treat me (and other female customers) like they need to talk to me like I’m an idiot and think they need to hold my hand through the aisles and point out the “good beers” because I’m a chick. I am far from intimidated by ABC’s beer selection.

Another male response:  Barside invisibility can definitely strike across gender boundaries, yeah. In the sort of establishments that are most prone to that sort of behavior from the barbacks, I think it has more to do with whether or not you look like you have more money than sense. I’m a 6’4″ ginger dude, not exactly tough to spot in a crowd, and I’ve been ignored plenty of times. I must not look desperate enough to buy half a dozen Red Bull and vodkas for all the mad hawt chixx I’m totally gonna score with tonight. One time, I got so fed up that I pulled out the biggest bill I had in my wallet and waved it at one of the barbacks to get his attention…so that he could see me slowly put it back in my wallet, and slowly flip him the bird as I turned and left.

That said, it is absolutely positively 100% worse for women than men. Unfortunately, there are far too many servers who still assume that women are there to have drinks bought for them, not buy their own. And there’s no way any guy would be the lucky recipient of anything remotely like the persistent, condescending, and ham-fisted “assistance” of that ABC muppet.

Another male:  I’m really happy to see this conversation happen here! imo, this is exactly what the beer scene needs. up with inclusivity and respect, down with douchebaggery!

Stopped in at a pizza place in Dunedin that had recently remodeled, put in a bunch of taps, and was advertising craft beer, just to see what they had on tap (I was early for a hair appointment nearby). Walked in, was greeted nicely, and I replied that I just stopped to check out what they had on tap. Got the “Well, what kind of beer do you usually drink?” as the two of them stood there blocking my view of the taps. “I just want to take a look and see what’s on tap,” I said as I shifted to try to see the tap handles. “What’s your favorite beer?” “Really, I’m not staying right now, I’m just checking to see what you have on tap.” “Oh, so I stumped you. You can’t even tell me your favorite beer? Do you like light beers or dark beers?” “Can I just take a look at the taps?” “You don’t have a favorite beer?” “Yes, I do. The beer I brew…”as I walked out.

Totally different talk show, but that happens to me more than anything else. Even worse are the ones who tend to the male you’re with (if you’re with one) but ignore you completely. That happened at Revolution Brewing when I was in Chicago recently.

There was a female bartender at a place I used to hang out. This happened all the time. She would check all the males at the bar, make sure their drinks were full, then walk over to her phone and start texting or face booking or something. I’d have my empty glass right there. THE PHONE WAS RIGHT IN FRONT OF ME. THIS CHICK LITERALLY STOOD ACROSS THE BAR FROM ME AND WOULDNT SERVE ME. I pointed it out to the owner one night. He said something so I got beer with attitude. She messed with the wrong ginger. She doesn’t work there anymore.

Something similar happened to me yesterday at Total Wine, which I’ve never ever had a problem with before and maybe after reading your post now I’m more aware of LADY BEERS and ‘little ladies who can’t figure out what they want must need my help!’ mandrome. I’m staring at the seasonal releases, trying to determine “Which Dogfish Head do I get? They are all sounding fabulous…” To which of course a gentleman employee comes over to ask “Do you need help?” “Nope, just trying to decide what I want. I want them all.” “What do you normally drink?” “…..sigh…..All of them.” “Oh, do you like pumpkin beers?” and points to the other side of the aisle. “Lots to choose from, I’ve seen other women pick this one…..” to which the buzzer went off inside me and I just laughed a ridiculous cackle and I kinda yelled “I’M OVER PUMPKIN BEERS!” and laughed. He gave me a kinda ‘oh shit now what’ kinda look and said “It sounds like you know what you are doing. Holler if you need help.” and swiftly walked away. Ha! I may be short and blonde, but quiet and in need of beer help I am not.

Bartenders and others related to the craft beer industry are the worst offenders towards female patrons of any age, personality or looks.  Certainly discrimination occurs in other industries based on judgment of race, creed, color and gender, but in the craft beer industry – with almost half of imbibers being women – this is abysmal.

If this happened to men, I think it might be enough to raise network TV attention.

Just being female who drinks craft beer somehow signals us as being inept or stupid… and it’s simply not true! Despite the stereotype that women don’t know anything about craft beer, the service industry involved has no excuse for treating women badly.  We’re not hapless little ladies (or even a “baby girl” – that was the worst I’ve been called to my face!) – we’re craft beer drinkers who happen to be female!

“Wake up Bartender – Real Women Drink Craft Beer!”

What do YOU think?  Comments?

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